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Issue #011 / March 2019

Achieve results through effective visual storytelling


Tremendo.us/ly important
visual-stories

 

Why is storytelling important to my business?

No matter what a business intends to promote, and whether the audience is internal or external, to be successful it needs to clearly communicate what’s being offered and why anyone should care.

And stories are the best way to do that.

How?

Sometimes by making the viewer the hero of the story, and showing how the product or service solves a need or problem.

Sometimes by showing what life is like without that solution.

In other words, storytelling in business illustrates an idea’s or a product’s or a service’s relevancy to the lives people live.

 

Read more

 

     

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