Discover how visual storytelling helps make complex data, detailed research methodologies, and results meaningful to larger audiences.
We've been working with an organization called Data Quality Campaign to help them teach the world how data can improve education. So far we've collaborated on two information graphics and two compani
The term “visual storytelling” is relatively new, but the concept has been around a long time. Today the term “visual storytelling” is typically used in the context of business communications, journalism, and entertainment, and is associated with a wide range of visual arts.
“A picture is worth a thousand words,” as the old saying goes. While that can be true, it’s still not enough. It’s the purposeful combination of visuals and text, in the form of what is commonly called an infographic, that makes the most powerful tool for learning, marketing, and engagement.
Animation brings stories to life. The best animations combine visual thinking and a powerful narrative into an entertaining, informative video. Combining quality art, motion, sound, and narration help viewers understand complex topics.